I'm surprised to see no new threads or discussions, but Uber technically began operating here in town this past weekend. Trips during FL/GA weekend were completely free, but there were never any cars available when I launched the app. Since they know I at least tried, on Monday Uber sent me a $10 credit to my account to use for my next trip.
Yesterday afternoon I received an email from Uber, and for the for the indefinite future, all rides on Uber are going to be free (Jax sure does get a lot of free transport options). I fired up the app this morning, and there are 2 black cars operating out of the downtown area; one parking near the Prudential building, and one parking near the courthouse. A few times that I've checked this morning, they've been serving fares due to not being available. I caught one car returning from the Northside, and just now there is one returning from across the Buckman Bridge. I'm not sure if this is indicative of people taking advantage of a free ride, or if these long-distance trips are indicative of what we all assume is what the average Jax resident will require.